Is Social Media Marketing, Internet Marketing and Network Marketing Confusing?

Mon, Sep 13, 2010

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Social Media Marketing, Internet Marketing, Network Marketing

Are you confused and overwhelmed by all of the Web 2.0 marketing strategies?  I was when I started looking at social media marketing last year, it was very confusing to me.  I struggled to see how this new media would assist me in building my home based network marketing business. There was so much free information, conference calls, videos, and webinars!  I was so excited because when I started my home based network marketing business, we had to pay for every conference call and every piece of information because the internet didn’t exist yet!!   :-D  I know, I know, I’m a “dinosaur”, but really we had no internet!  Anyway, I devoured many of the free conference calls, videos and webinars and then I became totally overwhelmed! :roll:  I was totally lost because I had just entered into a whole new world, it was like I was in a foreign country and everyone spoke a foreign language.

Also, the etiquette was totally the opposite from what I was taught in 1995! 8-O

I Was In Too Deep, Now What?

I relied on my foundational success principles I had been taught in my network marketing business.  When I am totally “in the dark”, I find a mentor who can “see the light”, so I found a coach to assist me with the basics in this new “country” called Web 2.0.  Once I had the basic education, I then applied my knowledge and started practicing to gain skill in this new “foreign country and foreign language”.

As I got better at it, I then applied another foundational success principle which I learned from my network marketing business, and that was to find a mastermind group of like-minded people.  My mastermind groups were called “tribes” in this new “country” and all of the “old school rules” in traditional marketing was considered “bad manners”! 8-O  I had no clue “THIS IS CONSIDERED SHOUTING” because I was taught that you always capitalized any words you wanted to emphasize in regular advertising.  I am forever grateful to my good friend Kimberly Castleberry for having the courage to tell this “dinosaur” that I was yelling at everyone! :lol:

The Pieces Of The Puzzle Were Getting Clearer

After I continued to practice everyday, I saw that I was starting to understand and I was able to communicate in this social media and internet marketing world.  I was learning their language and I was getting use to their customs. One thing I did see was that social media marketing and internet marketing are very young industries and it is all still evolving everyday.  There are so many choices available to someone new searching for a business.  Should they do internet marketing, social media marketing, network marketing?  Should they develop their own products?  Do they develop their own company?  Do they want to be a coach and sell their services?  Do they want to be a speaker or hold webinars?  There are literally a million choices now!

It’s Like Building A House

In my very humble opinion, I believe it’s like building a new house.  Before we pick out the beautiful walls and paint colors, we decide on the basics of how big, how many bedrooms, bathrooms, etc., then we build the foundation of the house first before we focus on how the outside looks.  Therefore, before we decide on social media, internet marketing, network marketing, I believe there is a bigger decision to make as our foundation.  Here’s a video we created explaining the “fork in the road“:

If you would like to learn more about the opposite values of an employee and an entrepreneur, get my video series below where I go into detail about the values and beliefs which you must be willing to change to become a successful entrepreneur.  I will also be continuing this topic in our next blog post titled “Now That You’ve Decided To Be An Entrepreneur, What’s Your Next Step“, to discuss the next fork in the road after this first foundational decision is solid.  Press the orange RSS button at the top of this blog to subscribe to our future articles.

We would love to hear your thoughts about our article and video, so please leave us a comment.  May we ask you also to click the “f share” button at the top of the article to share on Facebook or “retweet” this on Twitter?

Sending you a lot of “Aloha” (love) & “Mahalo” (thank you) for being a part of our “Ohana” (family)!

:-D

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13 Comments For This Post

  1. Shannon Tecson Says:

    Hi Kellie!
    Sure, anyone who comes into the arena without having first a “foundation” can be easily overwhelmed. Thank goodness for you being called to explore the new country. I’ve found that in this moment, I’ve found the basic platform to “play” on, yet I have a mind that is open to further exploring this ever evolving world of the internet. Before entering into the new playground, I’ve found that it be best for me to stick to a few methods because it’s been working. Mastering the basics of network marketing has been the foundation of my success in social media. I still feel a bit intimidated by not knowing all the terms and lingual of the new country and I am okay with that. I am still excited though that I will soon have that opportunity to enter into the new country with full speed.
    I love once again, your analogy of the “fork in the road.”
    Thank you for your giving!
    Love and Aloha,
    Shannon :D
    Shannon Tecson�´s last blog post ..YOU Can Be a Generational BlessingMy Profile

    [Reply]

    Kellie Reply:

    Aloha Shannon,
    You’re doing really great with the method you have chosen. Keep on doing what you are doing because it’s working like crazy! Congratulations! Thank you for your comments. Aloha :)

    [Reply]

  2. Val Wilcox Says:

    Kellie,
    Oh boy, do I understand about being overwhelmed by all that’s going on within the internet. There’s alot to learn so I’ve learned to take it one step at a time.

    Your idea about focusing on exactly what side of the coin you are on is right on point. Building the foundation of where you stand makes the difference between playing at this or stepping into the power of being a business owner.

    Great topic to base your videos on Kellie. Can hardly wait for the next one.
    Val ;)
    Val Wilcox�´s last blog post ..Being in the MomentMy Profile

    [Reply]

    Kellie Reply:

    Aloha Val,
    I so appreciate your comments Val! I am glad you found our post valuable. My picture is getting clearer, so I am now able to see where the confusion may be. Thank you for all of your sharing and your openness as you assist me in knowing how to help others. Much aloha :)

    [Reply]

  3. Denise Says:

    Hi Kellie,

    I have been overwhelmed on numerous occasions. Of course, it was my own fault given that I wanted to learn everything all in one go but that got me nowhere.

    Now I’m just learning smaller amounts as I go along and when i’m ready, move on to the next step. As much as I would like to learn everything straight away, it just can’t happen.

    Yep, I can be so impatient sometimes, lol!

    Thanks for a great post :)

    Denise
    Denise�´s last blog post ..Behind the Scenes of a WordPress BlogMy Profile

    [Reply]

    Kellie Reply:

    Aloha Denise,
    Thank you for your comments! I am glad you have found your way to learning step by step. Things move very fast in this environment, so it’s easy to get overwhelmed. Yes, patience is a virtue. Aloha :)

    [Reply]

  4. KarlaSetchel Says:

    Hi Kellie,

    Thanks for the wonderful, informative article, for sharing the wisdom you have gained through your experience and your willingness to help identify where others might be struggling :)

    Many Blessings,
    Karla Setchel
    http://www.KarlaSetchel.com

    [Reply]

    Kellie Reply:

    Aloha Karla,
    My pleasure and thank you for your comments. I am glad you are learning from my experiences as it will save you so much time. Aloha :)

    [Reply]

  5. Melissa McCloud Says:

    wow i can totally relate to this… the more i delved into facebook and video and blogging and twitter (oh my!) the more i felt overwhelmed and stressed. i was given a great pearl of advice from a vet in social media (a 21 yr old vet, mind you…). he said to pick ONE method and spend 6-8 weeks mastering it. brills! i teach the same thing to my org about ad methods, and was forgetting this fundamental just because i thought social media was different. same same… it’s just one other way to connect.

    thanks kellie ! ! !

    [Reply]

    Kellie Reply:

    Aloha Melissa,

    Oh, you are so smart! Yup, that’s all it is, another way to connect. Pretty simple huh? Then you can choose the parts you enjoy and master it! Thank you for your comments! Aloha :)

    [Reply]

  6. Annette Morris Keane Says:

    Thanks Kellie! ;-) <3

    [Reply]

    Kellie Hosaka Reply:

    You are very welcome Annette! Thank you for reading and commenting. :)

    [Reply]

  7. Anna Johnston Says:

    Fabulous video Kellie. I love it when we get to see the person & get to know more about you. Fabulous wonderful background. I’m drooling – you live in such a magical paradise. Great advise.
    Anna JohnstonÃ�´s last blog post ..A Cheeky Winter Warmer – Penne ArrabiataMy Profile

    [Reply]

    Kellie Hosaka Reply:

    Aloha Anna,
    Thank you for your kind comments. We are so happy you love the video! And my wonderful husband is responsible for the background and yes, we are very blessed and we do live in a magical paradise! Aloha :)

    [Reply]

  8. Jaden Daniels Says:

    Kellie,
    Social Media has been a struggle for me. I started online around 4 or 5 years ago. I didn’t make a dime until this past year. I am one that has spent 1000′s of dollars buying everything, and then getting overwhelmed.
    I look forward to your series on this.

    Jaden
    Jaden Daniels�´s last blog post ..Simple Steps To Help You Create Your FutureMy Profile

    [Reply]

    Kellie Hosaka Reply:

    Aloha Jaden,
    I know what you mean and sometimes with all of those courses, it can be tempting. I’m glad you are interested in the rest of the series. I believe I can help make this road simple for the person who has been in the traditional employee world for most of their life. Thank you so much for your comments. Aloha :)

    [Reply]

  9. Jacqueline Gates Says:

    Yup, it IS like a new country and a new language and culture.
    But knowing WHO you are and What you are (employee vs entrepreneur) is what will make your travel so much easier.

    Thanks for the focus and the thought-provoking questions.
    I really do love your videos.

    Bliss-ings,
    the goddess known as Jacqui
    Jacqueline Gates�´s last blog post ..All about ME!My Profile

    [Reply]

    Kellie Hosaka Reply:

    Awe,Jacqui…what a compliment coming from the beautiful goddess who has the best looking videos! I am glad you enjoyed the focus and the questions. The next one will have even more…Aloha :)

    [Reply]

  10. Wendy MacKay Says:

    Hey Kellie,
    Love all the valuable information you give here. Your years of experience give newbies a perspective from the foundational brick and mortar view point. I, too felt over whelmed with all the information as I began, and felt like a sponge just soaking it up, until gradually the whole concept begins to make sense. As each of us gains our own clarity with the direction in which we are going all the information falls into place.
    Wendy MacKay�´s last blog post ..Discovering the Law Of AttractionMy Profile

    [Reply]

    Kellie Hosaka Reply:

    Aloha Wendy,
    Thank you so much for your kind comments. I really appreciate comments from you because I know you’ve been in business for a while and you are also an experienced internet marketer. Yes, with perseverance and tenacity everything always falls into place. Much love & aloha :)
    Kellie HosakaÃ�´s last blog post ..Now That You’ve Decided To Be An Entrepreneur- What’s The Next StepMy Profile

    [Reply]

  11. lani iokua Says:

    Aloha Kellie,

    It was so easy to just check email…then social media. Exciting but very overwhelming. Thank you for sharing your wisdom with us. I look forward to more of your blogs.

    Mahalo
    Lani

    [Reply]

    Kellie Hosaka Reply:

    Aloha Lani,
    I am glad you are enjoying our posts. You may want to look at our categories as we have quite a library of posts now. I would love to hear your comments on our other articles. Mahalo :)
    Kellie HosakaÃ�´s last blog post ..Now That You’ve Decided To Be An Entrepreneur- What’s The Next StepMy Profile

    [Reply]

  12. Tinei Says:

    ALoha Kellie!
    I love this blog and how it reminds you to never be too overwhelmed to remember to get a mentor and learn the basics. And how from their you build the skill and then get advanced. So simple to follow, mahalo and please keep up the wonderful posts :)

    [Reply]

    Kellie Hosaka Reply:

    Aloha Tinei,
    I am glad you are getting value from our blog. Yes, follow this road posts as it will guide you on the road. And yes, the mentor and the team are so crucial to success. It’s all really simple, just like the laws of the universe…:)
    Kellie Hosaka�´s last blog post ..Why Teamwork Makes The Dream WorkMy Profile

    [Reply]

  13. Nathalie Villeneuve Says:

    I think the reaction is similar right across the board here…LOL. I think that one clue resides in the fact that most entrepreneur come into the social media scene kind of as a newbie on the Internet. Younger people might see a totally different perspective then us because they are growing up in this new country…they speak several languages and also, social media is nothing so new to them. We have to assimilate SO much at once and that gets q little hard to chew!

    Of course it’s also because people do not pace themselves and want to learn without implementing. There are a lot of reasons why the transition is so hard for most people but with great friends like you to help them through the process…things are likely to go a lot smoother for them…Thank you for your awesome video and post….and smile! ;)

    [Reply]

    Nathalie Villeneuve Reply:

    My commentLuv didn’t fallow so I came back to make sure you get my latest post…LOL…Ciao for now!
    Nathalie Villeneuve�´s last blog post ..Why Create Your Own Information ProductsMy Profile

    [Reply]

    Kellie Reply:

    Aloha Nathalie!

    Thank you for your kind comments! And yes, this “new country” is so different and there is so much for new people to learn. It can get very overwhelming.

    I really appreciate your thoughts Nathalie!

    Much love & gratitude :)

    [Reply]

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